Topic
Seo
18 articles on this topic.
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25 September 2026
Fake reviews are now against the law in the UK: what the DMCC Act means for a small business
Since 6 April 2025, submitting or commissioning a fake review, or hiding that a review was paid for, is a banned practice under the DMCC Act. What it means for a UK small business, and how to earn reviews properly.
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25 September 2026
The five places your business can be visible in search, and what each one wants
When someone searches for what you sell, your business can be visible in five places: the answer, the map, the links, the reviews and the door. What each one wants, with what Google and UK law actually say.
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25 September 2026
Published is not crawled, crawled is not indexed, indexed is not ranked: the six stages people confuse
A page passes through six stages before it earns you anything: published, crawled, indexed, ranked, clicked, converted. What each one depends on, how to see each in Google Search Console, and what request indexing does and does not do.
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25 September 2026
Relevance, distance and popularity: what Google actually says decides local ranking
Google says local results are mainly based on relevance, distance and popularity. Here is its exact wording, and what each factor means for a Leeds shop, a barber and a service-area business.
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13 July 2026
Google Business Profile optimisation for UK small businesses: the complete 2026 guide
The complete UK small-business guide to Google Business Profile optimisation: claiming, categories, photos, honest reviews, NAP consistency and pitfalls.
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13 July 2026
Local SEO for tradespeople: how UK plumbers, electricians and builders get found on Google in 2026
How UK tradespeople get found on Google in 2026: the local pack, your Google Business Profile, reviews from real jobs, area pages and what to ignore.
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30 June 2026
How to get cited by ChatGPT and Google AI Overviews: the entity and content playbook
A practical playbook for getting a UK small business named inside ChatGPT, Google AI Overviews and other answer engines: answer-first content, a real brand entity, presence in the third-party sources models read, and how to measure your share of voice. Honest about what you can and cannot control.
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30 June 2026
llms.txt: what it is, and whether your UK small business actually needs one
An honest explainer of llms.txt, the proposed plain-text file that points AI crawlers at your best content. How it differs from robots.txt and sitemap.xml, where adoption stands, who benefits, and how to add one in ten minutes.
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30 June 2026
Schema for AI: the structured data that gets your business quoted by answer engines
How structured data (FAQPage, Article, Organization, LocalBusiness, Product and sameAs entity markup) makes your facts machine-extractable, so AI Overviews and chatbots can quote you accurately and recognise your brand as a known entity.
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30 June 2026
What pages does a small business website actually need?
A planning guide to the pages a UK small-business website actually needs: home, about, services or products, contact, plus the trust pages, reviews, FAQ and the legal pages. Which are essential, which are optional, and how the structure maps to how customers decide.
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29 June 2026
Why your UK small business is invisible in Google's AI Overviews (and how to get cited)
Google's AI Overviews answer the search before anyone clicks. Here is why most UK small-business sites are never cited, and the four-gap fix to get quoted.
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29 June 2026
The complete guide to small-business websites in the UK (2026 edition)
UK small-business website guide 2026: what wins customers, what matters, every option compared (DIY, freelancer, agency), real costs, and how to choose.
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29 June 2026
When to invest more in your website (UK, 2026)
Exist properly, convert visitors, grow, dominate your local market: how to know which stage your website is really at, and how the audit-led model matches spend to that stage.
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3 June 2026
Information architecture before design: the order UK SMB sites ship in
Information architecture before design: the build order for UK SMB sites, URL graph, render contract, content model, components, saves weeks of rework.
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3 June 2026
Integrated marketing communications: how paid ads fit (and when they do not) alongside organic search intent
Paid ads vs organic search for UK SMBs: when Google Ads earn their place, when they waste budget, and how the integrated marketing communications flow works.
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20 May 2026
Your website is either earning you work, or losing it
Why a slow, dated, or missing website quietly costs UK small businesses real customers, the three mechanisms that lose you work, and what a good site does instead.
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6 May 2026
Five things every small-business website needs to actually work
The five things separating a small-business website that wins customers from one that sits there: speed, mobile, clarity, a clear next step, and being found.
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22 April 2026
Getting found on Google: a plain guide for UK small businesses (2026)
Local SEO for UK small businesses in 2026: how to get found on Google with local search, Google Business Profile, and the technical basics that matter.